1. Samsonite × Son Heung-min — "LIGHTWEIGHT PACE" (Top-Left Panel)
FORMAT: Ultra-Premium Travel SMM Poster | 4:5 | Instagram Hero | Behance Front Page Quality
CORE STRATEGY: Modern business travel. Lightweight polycarbonate textures and high-speed transit.
CAMPAIGN: "LIGHTWEIGHT PACE"
MASTER VISUAL: Clean sans-serif SAMSONITE typography (70% canvas) in slate blue.
HERO SUBJECT: Son Heung-min. Navy blazer, grey trousers, walking with a slate-blue suitcase.
POSE: Walking down a modern terminal corridor, looking at the camera.
COLOR SYSTEM: Slate Blue, Cool Grey, Navy, Off-White.
BACKGROUND: Modern high-speed train platform with glass walls, out of focus.
GRAPHIC SYSTEM: Suitcase weight indicators, spinner wheel diagrams, clean grids.
PROMOTIONAL ELEMENTS: LITE-SHOCK EDITION | LIGHTWEIGHT DURABILITY | BUY ONLINE
TYPOGRAPHY: Top left wordmark | Center giant S A M S O N I T E | Title: LIGHTWEIGHT PACE
LIGHTING: Bright, clean daylight through glass panels, highlights on the polycarbonate shell.
CAMERA: ARRI Alexa Mini LF, 85mm Lens, sharp focus on the runner and suitcase.
2. Tumi × Lando Norris — "MODERN UTILITY" (Top-Right Panel)
FORMAT: Ultra-Premium Travel SMM Poster | 4:5 | Instagram Hero | Behance Front Page Quality
CORE STRATEGY: High-performance utility. Ballistic nylon textures and racing garage vibes.
CAMPAIGN: "MODERN UTILITY"
MASTER VISUAL: Clean modern TUMI typography (70% canvas) in matte black.
HERO SUBJECT: Lando Norris. Black McLaren team polo shirt, wearing a black Tumi tech backpack.
POSE: Three-quarter back angle, looking back at the camera, backpack fully visible.
COLOR SYSTEM: Ballistic Black, McLaren Papaya Orange accent, Slate Grey, White.
BACKGROUND: Clean, modern racing team garage with carbon fiber walls.
GRAPHIC SYSTEM: Utility strap diagrams, storage capacity specs, orange alignment grids.
PROMOTIONAL ELEMENTS: TUMI × MCLAREN | TEGRI-LITE SERIES | SHOP COLLECTION
TYPOGRAPHY: Top left wordmark | Center giant T U M I | Title: MODERN UTILITY
LIGHTING: Bright overhead garage lights, soft papaya orange highlights.
CAMERA: ARRI Alexa Mini LF, 50mm Lens, sharp focus on backpack weave and straps.
3. Rimowa × Kylian Mbappé — "CHRONO TRAVEL" (Bottom-Left Panel)
FORMAT: Ultra-Premium Travel SMM Poster | 4:5 | Instagram Hero | Behance Front Page Quality
CORE STRATEGY: Global nomad. Aluminum grooved textures, airport runways, and wool tailoring.
CAMPAIGN: "CHRONO TRAVEL"
MASTER VISUAL: Monolithic RIMOWA typography (75% canvas) engraved with suitcase grooves.
HERO SUBJECT: Kylian Mbappé. Charcoal wool coat, black turtleneck, silver Rimowa Cabin suitcase.
POSE: Standing, hand on the handle of the suitcase, preparing to step forward.
COLOR SYSTEM: Aluminum Silver, Charcoal Grey, Matte Black, Sunset Orange.
BACKGROUND: Luxury airport terminal lounge with a sunset runway view.
GRAPHIC SYSTEM: Flight codes, suitcase weight limits, vertical grooves, travel grids.
PROMOTIONAL ELEMENTS: THE ESSENTIAL CABIN | ALUMINUM CLASSIC | SHOP NOW
TYPOGRAPHY: Top left monogram | Center giant R I M O W A | Title: CHRONO TRAVEL
LIGHTING: Warm golden hour runway light casting long shadows on the metal grooves.
CAMERA: ARRI Alexa Mini LF, 85mm Lens, sharp focus on aluminum suitcase ribs.
4. Louis Vuitton × Zendaya — "MONOGRAM SOVEREIGN" (Bottom-Right Panel)
FORMAT: Ultra-Premium Travel SMM Poster | 4:5 | Instagram Hero | Behance Front Page Quality
CORE STRATEGY: Classic luxury travel. LV monogram patterns and warm leather.
CAMPAIGN: "MONOGRAM SOVEREIGN"
MASTER VISUAL: Serif LOUIS VUITTON typography (75% canvas) in warm gold.
HERO SUBJECT: Zendaya. Beige trench coat, holding a classic LV Monogram canvas duffle bag.
POSE: Stepping onto a train station platform, looking back over her shoulder.
COLOR SYSTEM: Monogram Brown, Tan Leather, Soft Gold, Warm Ivory.
BACKGROUND: Historic European train station with iron arches at golden hour.
GRAPHIC SYSTEM: Monogram patterns used as borders, catalog stamps, gold lines.
PROMOTIONAL ELEMENTS: THE KEEPALL SERIES | TRAVEL MONOGRAM | BUY IN STORE
TYPOGRAPHY: Top left LV monogram | Center giant L O U I S V U I T T O N | Title: MONOGRAM SOVEREIGN
LIGHTING: Soft sunset light, warm leather and gold highlights on the duffle bag.
CAMERA: ARRI Alexa Mini LF, 75mm Lens, warm cinematic color grading.
