Built a full 6-grid campaign concept for Poppi Strawberry Lemon
GPT Image 2.0 inside @magnific
Wanted it to feel like:
Pinterest dopamine
Y2K internet energy
summer-girl happiness
+ hyper-refreshing soda advertising
Direction:
• bold hot pink + lemon color blocking
• juicy commercial lighting
• playful wellness aesthetic
• Gen Z internet-cute energy
• glossy condensation realism
• social-first compositions
• “drinkable dopamine” world-building
The goal wasn’t just making soda ads.
It was creating a world where the product feels:
refreshing, collectible, trendy, and emotionally addictive.
Every frame was designed to make you think:
“I want this drink.”
AND
“I want this aesthetic.”
Creative direction is becoming less about selling products - and more about selling moods, identities,
and internet-native emotions.
This is where AI visuals get really fun.
Full breakdown & prompts below 👇👇