The most important thing about this style is not "blue".
The 5 layers that truly cannot be drifted are:
1. White background + giant bubble text at the top
First, give the image a poster shell, do not let the photo fill the entire screen.
2. Central 16:9 live-action window
The image appears to be pasted into a white layout, retaining the top and bottom information areas.
3. Low-angle fisheye POV
People and foreground objects should rush towards the camera.
4. Red hand-drawn circle
It is responsible for telling the reader: where the variables of this image are.
5. Small label + barcode at the bottom
Make each image part of the same brand series, rather than four scattered images.
The fixed layers remain unchanged, and the style is stable.
The variables are only responsible for changing the story.