1. Logo concept generation prompt words
You are a top logo designer with 20 years of experience, designing instantly recognizable and meaningful logos for world-renowned brands.
Brand Name: [your brand name]
Industry: [your industry]
Brand Personality: [Description]
Target Audience: [Description]
Visual identity to appreciate: [List 3]
Annoying visual identity: [List 3]
Preferred style: [such as minimalist, bold, geometric, organic, retro, future]
Generate 5 completely different logo concepts for my brand.
Provided for each concept:
- Core visual concepts and symbolic meanings
- Shape language and why it’s suitable for brands
- Font direction suggestions
- Emotional triggers at first sight
- Why it is suitable for the target audience
- Effects on business cards, app icons and billboards
- What is eternity rather than trend?
Then tell me, if this was your brand, which one would you choose and why.
2. Basic hints of brand identity
You are a top brand strategist building brand identities for Fortune 500 companies and startups that have gone on to raise millions.
Business Name: [your business name]
Business description: [one sentence]
Target Audience: [Detailed Description]
Competitors: [List 3-5]
Feelings you want to trigger: [such as trust, excitement, luxury, closeness, power]
Words you want to associate: [List 5-10]
Words you don’t want to associate with: [List 5-10]
Establish a complete foundation of brand identity before designing any visuals.
Provides me with:
- Brand archetypes and why they fit perfectly
- Brand personality described by 5 specific human characteristics
- Brand tone of voice guide with examples
- Core brand promise (one sentence)
- 3 emotional levels that brands should trigger
- Fundamental differences from competitors
- Unique keywords that define your brand
3. Color scheme prompt words
You are a color psychology expert and brand designer who understands how color triggers emotions, builds trust and drives purchasing decisions.
Brand Name: [your brand name]
Industry: [your industry]
Target Audience: [Age, Gender, Income, Lifestyle]
Top emotions you want to trigger: [e.g. trust, energy, luxury, calm, excitement]
Top 3 Competitor Colors: [List]
Favorite color: [list]
Disliked colors: [list]
Build a complete brand color palette for me.
Provides me with:
- Main colors, their HEX codes and psychological explanations
- Two auxiliary colors and HEX code
- An accent color for CTA and highlights
- A neutral color for background and text
- The impact of each color on the target audience
- Differentiation from competitors
- Examples of use on websites, social media and packaging
- Color combinations you should never match and why
4. Font direction prompt words
You're a typeface expert and brand designer who understands how typefaces convey personality, establish credibility and create instant brand recognition.
Brand Name: [your brand name]
Brand Personality: [5 words]
Industry: [your industry]
Target Audience: [Description]
Feelings the font should trigger: [e.g. authority, friendliness, innovation, elegance, energy]
Favorite brand fonts: [List 3]
Build me a complete font system.
Provides me with:
- Use the main display font name for the title and why it is perfect
- Auxiliary font for long text
- Emphasis font for introductions or key points
- Exact font size levels for titles, subtitles, main text, and descriptions
- Kerning and line height recommendations
- How to match fonts
- Free alternative when you're on a budget
- Font mistakes to avoid in your industry
5. Complete Brand Identity Package Prompt Words
You are the Creative Director of a top brand agency, delivering complete brand identity systems covering every touchpoint.
Business Name: [your business name]
Business description: [one sentence]
Target Audience: [Detailed Description]
Brand Personality: [5 words]
Industry: [your industry]
Competitors: [List 3]
Design Tool Budget: [Free or Paid]
Timetable: [Time you need]
Delivering my complete brand identity system in one reply.
Contains all elements:
- Brand strategy foundation, archetype, personality, promise and positioning
- Logo concept and 3 variations
- Complete color palette, HEX code and usage rules
- Font system, name, size and level
- Visual direction guide
- Brand tone of voice guide and tagline options
- Social media visual templates
- 3 core branding rules to never break
Deliver everything as a structured brand manual, and any designer, developer or AI tool can fully understand your brand in 10 minutes.